Las Vegas, NV

Why Convention Media in Las Vegas?

• 24-hour city, with 24-hour taxi service.
• Each taxi generates 9,500 daily impressions, making Taxi Media a low CPM option for advertisers.*
• Taxis dominate the world-famous Las Vegas Strip, at the hotels and at the airport.
• Taxis are the first out of home media tourists are exposed to when leaving the airport.
• Las Vegas is advertising’s best kept secret.
• With Clear Channel Convention Media headquartered in Las Vegas, we are advertising experts in this part of the country and with convention, tradeshow, and event advertising.

Market Facts

Las Vegas is the original 24-hour city. Casinos never close and there is no such thing as last call. Because visitors “never” sleep, 30% of the local work force operates on the same 24-hour schedule. To accommodate the city, taxis operate around the clock. Las Vegas is the fastest growing metropolitan U.S. city and is often called the entertainment capital of the world. The Las Vegas Strip is known worldwide and consists of many of the world’s largest hotels/casinos. Las Vegas attracts over 40+ million annual visitors with nearly 4.2 million of them coming from outside of the U.S., to attend conventions, such as the Consumer Electronics Show (CES), Magic, and NAB. This contributed $46.9 billion in non-gaming revenue in 2006 to the local economy. The Las Vegas Convention Center is just off the Strip and caters to over 23,000 conventions, events and tradeshows. Convention Media has numerous products with extensive coverage for these conventioneers all within a five mile radius with over eight hotels that also include convention space. The local population has exceeded 1.8 million and that number continues to increase by nearly 6,000 each month.

Taxi Coverage

• Las Vegas Convention Center
• Sands and the many convention centers
• The Strip
• McCarran International
• Airport
• Downtown


*Source: Triad Research Study