Miami, FL
Why Convention Media in Miami?
- Taxis dominate downtown, Brickell & South Beach/Miami Beach
- With limited Outdoor Media in South Beach and Miami Beach, Taxi Media dominates
- Airport and convention coverage is phenomenal
- Taxis are a main source of transportation to and from the cruise ships
- Taxis operate between 18-24 hours per day, seven days a week
- Each taxi top generates 5,210 daily impressions and 156,300 monthly impressions*
- With a CPM under $1.44, Taxi Media beats the competition
Market Facts
Miami has become a favorite hot spot among celebrities and tourists alike. South Beach is a modeling and fashion mecca. It is home to the beautiful people & known world-wide for its sizzling night life There is no last call and bars and clubs stay open well into the morning . To accommodate the city, taxis operate around the clock.
- Ranked 16th largest media market in the nation
- DMA population (18+): 3,232,106 One of the strongest retail markets in the U.S.
- Revenue of $62.5 billion in 2005
- Average HH Income: $57,615
- Top 5 U.S. cities visited by overseas travelers
- 5 Pro Sports Teams; Heat, Marlins, Dolphins, Panthers & Miami FC
- Third largest Hispanic market in the country
- World’s largest cruise ship port - 3.6 million passengers in 2005
- Second busiest International airports in U.S.
Taxi Coverage
- South Beach
- Downtown/Brickell
- Bal Harbour/Miami Beach
- Aventura/Sunny Isles
- Miami Beach Convention Center
- Miami International Airport
- Carnival Center for the Performing Arts
