Production Specifications
Description
Taxi top displays are printed panels affixed to roof units which are double-sided and are backlit. Each taxi top display consists of two (2) panels, i.e., if you buy 250 tops, you must supply copy for 500 panels.
Restrictions
All copy and design subject to approval of Clear Channel Taxi Media.
Media Specifications
- Actual Panel Size - 14" high x 48" wide
- Overage - 20% for each posting period.
- Exposure Time - Refresher copy should be supplied every four (4) months.
- Creative - Copy bleeds on all sides. For maximum readability, a guideline for lettering size is as follows: 2" to 4" for primary information (logos, product or company name etc.) and a 1" minimum letter size for secondary information.
Production Specifications
- Printing - Screen Printing.
- Finishing - Trim final poster to 14" high x 48" wide.
- Stock - 3M Control Tac 160-60 is the only preferred material for this medium. Adherence to these specifications is imperative for quality showing.
- Ink - Outdoor grade UV inks or conventional inks with plastic laminate or UV coating.
Shipping Instructions
- Must be pre-paid and shipped unfolded or rolled in sturdy containers and received a minimum of ten (10) days prior to campaign start date and ten (10) days in advance of any copy change.
For shipping address information, contact Clear Channel Taxi Media:
Jeff Simmons - 702-238-7200
Performance Guarantee
Clear Channel Taxi Media will monitor garages to ascertain that all signs ordered were posted as instructed.
Note: Clear Channel will not be responsible for the display of any materials not produced in accordance with these specifications.